Sunny Beach in Bulgaria

All-Inclusive Sunny Beach Holidays — big-name beachfront hotels at Bulgaria’s best-value resort — Discovering Sunny Beach

Located on the coast of the Black Sea is Sunny Beach, the buggest and the best beach resort in Bulgaria. The long sandy beach has plenty going on. There are water based activities, beach bars, waterparks, night clubs and a crowded main strip (Flower Street) to begin with. There are many decent all-inclusive hotels here. Year around our most popular all inclusive holidays are to larger family-friendly type hotels. These often have water parks and Interconnecting rooms. The extreme opposite of this is that will find that are on the extremme budget side of all inclusive’s, some of which you may want to give a miss. Therefore, be sure to look for the packages that are “One Price Covers It All”. This means you will be properly inclusive.

Tip for 2026: The prices for food, drinks and ice cream are affordable, but not as cheap as they once were. That said, Sunny Beach is still referred to as one of the “cheapest family holidays” in Europe. The Euro is to become the currency of Bulgaria from January 2026 replacing the Lev. Prices may increase after the switch, so to keep everything expected and to see how thing pan out we suggest you book an all inclusive holiday to Sunny Beach next year.

A List of the Top All-Inclusive Hotels

• ✔️ DIT Evrika Beach Club Hotel (4★) – this is located on the beach and has an extensive menu range of international restaurants (by reservation) and late breakfasts. The hotel serves snacks and ice cream throughout the day, and its bars stay open until late. Guests have access to the beach, entertainment, live shows, and a kids’ club. The hotel has a full all-inclusive plan.
• ✔️ Helena Park (5★) – a high-end all-inclusive resort located at the quieter side of the beach. Buffet meals, menu orders, snacks and cakes at specified times. Live music on specified nights is just some of the choices available to the guests during their stay.
• ✔️ Asteria Family Sunny Beach (Ultra All-Inclusive) is a family-orientated hotel that provides a kids’ club, animation, and a pool. Its location is beside the beach, just 200 metres away. The Ultra All-Inclusive package comprises full buffet meals and unlimited drinks.
• ✔️ Tiara Beach (All Inclusive) is close to the beach, offering a mini-aquapark, daily activities, a kids’ club and evening shows. All-inclusive runs during the period from May to October. The transfer from Burgas airport takes about 35 minutes.

Beach activities, bar visits, and days of relaxation await you.

It is easy to understand why tourists are attracted to this place. A large pillow-soft sandy beach with shallow water for the kids. A good promenade with restaurants, shops, bars and Amusements. The better hotels have aquaparks, splash pools, mini-discos, and shows at night, making it easy for you to spend the whole day there.

Who it works for

• ✔️ Families: kids’ club, splash zones, snack windows and quick beach access.
• ✔️ Couples: book a quieter part of the resort (e.g., near Helena Park) for days at the beach and nighttime relaxation.
• ✔️ Groups: large pools during the day and lively bars at night and all-inclusive packages keep costs fixed.

How to get there

You will fly into Burgas (BOJ). Depending on the location of your hotel, the included transfer will take approximately 35–45 minutes to reach Sunny Beach. The search filter above offers packages including flights and luggage with 20–23 kg weights, transfers and a choice of all-inclusive boards.

 Want more freedom? All options are included.

You are heasing to a destination where food and drinks are cheap and the entertainment everywher you look. So, you might not want to book an all-inclusive holiday as it might work out more expensive. The majority of the accommodation in Sunny Beach are self-catering holiday apartments; so, if you are not choosing not to go all-inclusive, then there is no shortage of things to do. Here are some suggestions of activities if you love Sunny Beach. There are plenty more; this is just a small sample.

Water Parks:

• ✔️ Action Aquapark: Close to the beach, wait times aren’t too bad, except in peak summer. Plenty of sunbeds. For a stress-free Sunny Beach day, families can enjoy the Lazy Lagoon and a choice of meals.
• ✔️ Pirates of the Caribbean Mini-Waterpark: The entrance fee not only provides access to slides but also includes unlimited meals and drinks from 10 am to 6 pm. Entrance fee gives free food, soft drinks, beer, spirits, and cocktails, as well as food.
• ✔️ Aquapark Nessebar: There is a free shuttle that runs to and from Sunny Beach every 30 minutes or so. Short slide wait times make this waterpark a decent family park. Gate prices are not bad, with access to a large variety of attractions, making it worth a visit.

Food Shopping

• ✔️ T MARKET: Well organised, and if you picture Lidl in the UK it is kind of like that. The prices are reasonable. If you are preparing your own food, this place is less expensive and has mere variety than the street supermarkets.
• ✔️ Janet City Market: Sunny Beach’s top supermarket, with the most reasonable prices and an ppealing hot food and dessert section. It is clean and well-organised and has everything you need for nearly half the price of other nearby supermarkets.

Theme Parks:

• ✔️ Sunny Beach Amusement Park: has a thrill package that contains four rides at a lower price. This makes it cheap and worth going to. The park is less crowded at 7 p.m., so it’s a nice place for adults and kids to go on exciting rides.
• ✔️ Luna Park Nessebar: is a great place for people of different ages to find their kind of fun, ranging from exciting attractions to very relaxing ones, thus ensuring an unforgettable experience. The view during sunset is simply stunning which makes it not only fun but also a must-see in Nessebar.

Clubs:
✔️ DGV – Sunny Beach: is a nightclub that organises events every night. You can drink, dance and listen to amazing music. It gets even better with guest DJs!

✔️ Bounce Club: This very lively place is a café in the morning and a club at night. The music is excellent, and people have a good time. Summer events are the fun part, and that’s what makes summer worthwhile.

Restaurants and Bars
✔️ Fat Cat: The Fat Cat in Sunny Beach is an excellent place for families with children, as it has an outdoor trampoline and is close to the beach. The food is fast and fresh, the drinks are cold, the staff is friendly, and there is free live entertainment.

✔️ Pollo Resort is one of the hidden gems in Sunny Beach. It offers a wide variety of foods from pizza to burgers. The staff are friendly and speak more than one language.

If your preference is Nessebar Old Town or a smaller BB/HB property, you can still experience that “no-thinking” mood: do flights + transfers + HB hotel, prebook boat/aquapark days, and highlight set-menu taverns for dinner. It allows the spending to be predictable while you enjoy the cobbled streets and sea views—then go back to Sunny Beach for the fun.

Reasons to book Sunshine Coast ‘s with Cheap All-Inclusive Holidays

• ✔️ Transparent, well-defined all-inclusive (and ultra all-inclusive) with fixed meal/snack/bar times.
• ✔️ Child-friendly hotels featuring clubs, performances, and waterslides.
• ✔️ Excellent in-resort prices for everything required outside.